Health professionals - get involved!
Whether you are a paramedic, or work in A&E, ICU, health promotion, or bereavement care, you can play a key part in the success of Road Safety Week and help prevent future road crashes. Read on for some quick ideas on helping to stop road deaths and injuries, while reaching health promotion goals too.
Register today for your online action pack of tips, ideas and downloadable Road Safety Week resources.
View resources in the Brake shop, including free, downloadable Road Safety Week posters to display in waiting rooms to help promote road safety in your community.
Run a media launch
Road Safety Week is an ideal time to gain valuable media coverage for your road safety messages, for example:
- Hospital admission figures: Issue a press release in Road Safety Week about hospital admission figures for road crash injuries. Put forward a hospital spokesperson to talk to the media about the need to put community road safety first. You may want to focus on figures that relate to this year's Road Safety Week theme (which will be announced shortly).
- Hold a public information and advice session: If you have a maternity unit or work in family health promotion, work with your local authority’s road safety unit to run a child-seat check for new parents, or work with local emergency services and community partners to run an information stand advising on driver distractions. Issue a press release to local media, inviting photographers to a photo call.
Fundraise for Brake while raising road safety awareness
“Road safety is such a simple and vital message, yet far too many patients come through my department every year because they felt it is not an important issue. As professionals who see the devastating consequences of road crashes on a daily basis, we should do all we can to support road safety. Road Safety Week is an ideal opportunity to support Brake in its efforts to get this message across.”Dr Andy Lockey, consultant in emergency medicine at Calderdale & Huddersfield NHS Foundation Trust
Tell us about it!
Whatever you’re planning for Road Safety Week, please tell us about it by completing our online registration form. This helps us assess the impact of the Week, and we may also be able to offer you additional support, such as helping you achieve media coverage.
Download and share our Road Safety Week marketing flyers to encourage people to register:
Road Safety Week 2016 marketing flyer - general
Road Safety Week 2016 marketing flyer - emergency services