Coordinated by Brake Aviva Support think

Employers! Be at the heart of RSW!

Road Safety Week is an ideal opportunity to promote life-saving messages and show your commitment to road safety to employees and their families, customers, suppliers and your local community. Register to take part now!

If you’d like to learn more about taking part, you can attend Brake’s free Road Safety Week webinar for employers at 2pm on Wednesday 20 September 2017. The webinar is an opportunity to hear from companies that took part in Road Safety Week 2016, providing you with ideas and tips on running successful activities and communication campaigns in your organisation and community. Register here.

Why take part?

Hundreds of employers use the Week to train staff, raise awareness, or partner with local schools, community groups and road safety professionals to promote safer roads. For example, Canter Levin & Berg Solicitors teamed up with Merseyside Fire & Rescue to run an event with pupils at Litherland High School (pictured right), with interactive road safety sessions and a crash-extraction demonstration by the fire service crew.

Many employers use the Week as a springboard to launch year-round road safety programmes. Chris Hughes, risk manager, Balfour Beatty Utility Solutions, says: “Getting involved in Road Safety Week really helps us generate awareness about road safety year-round and get the message across to employees and our community. There are so many ways to take part - we would urge all companies to do so and help make roads safer.”

How to get involved

We are currently developing some brand new resources, but below are a few ideas to get you started. If you register for Road Safety Week 2017 using our online form, you'll receive a free online action pack with lots more advice, ideas and resources linked to the 2017 theme Speed Down Save Lives.

On Wednesday 22 November 2017 we are running a crisis response training course. It will look at the procedures an organisation should have in place to provide appropriate support following a road crash or other sudden, violent event. Find out more.

Read about what employers did for Road Safety Week in 20162015, and 2014.

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