RSW2020 sponsors block cropped transparent

Action pack 2015



Welcome to your Road Safety Week 2015 action pack!

Thank you for registering for Road Safety Week, 23-29 November, coordinated by Brake, with the support of the Department for Transport and sponsors Specsavers and AIG. 

You are among thousands of communities, schools and organisations that have signed up for the UK's flagship road safety event, to help make roads safer and enable everyone to get around without fear or threat.

Link to our theme

Our Road Safety Week 2015 theme is about making our streets safer and more pleasant by encouraging people to 'Drive less, live more'. We'll be encouraging everyone to see if they can reduce car journeys by walking, cycling or using public transport instead. You can support this campaign using the resources below.

Our guidance sheets (below) include ideas both on engaging with the theme and raising awareness about other road safety issues. You can also use our Pledge and fact pages, and get inspired by what others did in previous years.


Guidance and tools to help you

Guidance sheets
Start your planning with our guidance sheets, which are full of ideas on how you can raise awareness, campaign and fundraise during the week:

Guidance for educators
Guidance for communities, local authorities and road safety professionals
Guidance for employers and companies

Whoever you are and however you're getting involved, make use of the downloadable posters and web banners below, see our new Drive less interactive resource here, and order Road Safety Week t-shirts and balloons and browse other resources in the Brake Shop.

Educators Communities, authorities, road safety professionals Employers and companies

Share your event

We would love to hear about your activities. Share comments, pictures and clips via FacebookThis email address is being protected from spambots. You need JavaScript enabled to view it., or Twitter using #RoadSafetyWeek & #drivelesslivemore. We'll also email you a short survey afterwards so you can tell us how it went.
Give back to Brake

Many people fundraise for Brake in Road Safety Week. It's a great way to get people on board with road safety while supporting Brake. See the ideas below and on our website.
  • Bright Days: A fun dress-down day in schools or workplaces, where everyone wears bright colourful clothes, raising awareness of road safety issues.
  • Bake for Brake: Channel the Great British Bake Off spirit and bake for Brake. Ice your cakes with zebra stripes and promote the 'drive less, live more' message.
  • Party for Brake: Run a karaoke/variety/quiz where you sell tickets and run a raffle. 
  • Walk, run or bike for Brake: Get sponsored to do a walk, run or bike-ride that promotes the benefits of driving less.
  • Run a 'drive less' competition: see who can travel the furthest on foot, bike or public transport in Road Safety Week, asking everyone to make a donation.
If you're planning a fundraiser, fill in our form so we can help you make it a success. You can also set up a fundraising page for your Road Safety Week 2015 event, or make a donation, on Brake's Just Giving campaign page.
Download your free posters and other resources

Below, you'll find links to Brake's brand new resources for Road Safety Week 2015, which you can use to promote the Week in your school, company or community. You'll also find a selection of posters that you can print and display on noticeboards and displays, or use online and in bulletins. Click the images below, then right-click the resource to save or print.

New resources for Road Safety Week 2015:

Mini factsheet Car free day
Gap analysis for employers
Interactive resource

Posters promoting the Road Safety Week campaign:


Posters aimed at drivers:


Posters aimed at companies:


Posters aimed at kids, parents and communities:


Web banners:

More resources are available from the Brake Shop.          

Good luck with your Road Safety Week! We’ll email you after to find out how it went.

Keep us informed on Facebook or Twitter using #RoadSafetyWeek and #drivelesslivemore.

Print Email